Monday, September 17, 2007

Girly eVite Themes

Every time I go to send an eVite for the next book club, I scan for new book-club related themes. Currently eVite has maybe a half dozen that reference a book club, reading or literature in any way. Compare this to perhaps 100 seasonal (let's have a 'First Leaf Fell from the Oak Tree Party'), 75 sports-related, and several guys/girls night-out themes, and it tells you that book-club participation doesn't exactly fit into eVite's demographic. Then again, neither apparently does mushroom collecting. In addition to the limited selection, the difficulty I have selecting a theme for the eVite is compounded by the fact that most of them are 'girly'. The most recent one, you'll notice, is a bright yellow, with lovely stylized daisies in a vase, and decidedly feminine-framed reading glasses. Now I'm secure enough in my masculinity to choose this as a theme for an eVite that came out under my name - but only because I rationalized to myself that it's being held at Karen's house. I'm not asking for much... maybe just a few masculine adornments - you know - leather club chairs, a cigar stub in an ashtray, a more manly color pallette (that phrase just does NOT work together)... well, apparently eVite is more aware of the demographic of readers than I first suspected, as evidenced in this NPR story "Why Women Read More Than Men". According to this, Brad, Martin, Alex, Darin and the other male contributors to the book club need to read almost twice as many books just to keep up!

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